How Live Instagram Feeds on Patient Lounge TV Keep Patients Engaged.
- Jemish Patel

- Jan 29
- 3 min read

Bring Your Practice’s Social Presence Into the Waiting Room
Are you finding it difficult to keep patients entertained and engaged while they wait for their appointment? Well, in this Patient Lounge TV insight, we’re focusing on one of the most engaging features of having a waiting room TV, the ability to display your practice’s Instagram feed live in your waiting room. It’s a simple yet powerful way to connect with patients, showcase your practice’s personality, and turn waiting time into a more engaging experience.
Without an engaging waiting room screen, patients can often feel disconnected from everything your practice offers. Many never see your social media content, patient stories, or updates. By bringing your Instagram feed into the physical space of your practice, Patient Lounge TV closes that gap.
Why Social Media Belongs in a Healthcare and Dental Waiting Room
Social media plays a key role in how healthcare and dental practices build trust and connect with patients. Platforms like Instagram allow practices to show real moments, real people, and real outcomes, all of which help humanise your brand.
With a Waiting Room TV, your Instagram feed becomes part of the patient lounge room experience. Your latest posts, updates, and visual content are displayed on a large screen, allowing patients to engage with your practice in a relaxed, natural way while they wait.
This creates continuity between your online presence and your in practice experience, reinforcing your brand and making your practice feel more familiar and approachable.
Creating a Sense of Community and Connection
Displaying your Instagram feed live in the waiting room does more than entertain. It helps create a sense of community and connection between your patients and your practice.
Patients can see behind-the-scenes moments, team highlights, patient testimonials, and day-to-day life within the practice. This visibility builds trust and reassurance, especially for patients who may feel anxious before their appointment.
By using Patient Lounge TV as a patient engagement screen, you allow patients to connect with your practice on a more personal level, even before they are called in.
Strengthening Your Digital Presence Through Waiting Room TV
Patient Lounge TV also supports your wider digital strategy. Encouraging patients to follow your Instagram account while they are already engaging with your content helps increase online interaction naturally.
By displaying your Instagram handle on screen, patients are prompted to follow you for updates, advice, and announcements. This can lead to stronger engagement beyond the practice visit, helping build a more connected and informed patient community.
Over time, this contributes to a stronger digital footprint, improved visibility, and more consistent communication with your patient base.
Promoting Events and Offers Through Live Instagram Content
Another advantage of displaying your Instagram feed in the waiting room is the ability to highlight promotions, treatments, and events in real time. So, whether you’re promoting a limited time offer, announcing a new service, or inviting patients to an upcoming Open Day, sharing these updates through your Instagram feed ensures they are seen by patients already in your care environment. This approach feels natural and non-intrusive, making it an effective way to communicate without relying on posters or printed materials.
A Smarter Way to Engage Patients While They Wait
Live Instagram integration is just one example of how Patient Lounge TV helps healthcare and dental practices improve the waiting room experience. By combining engaging visual content with real-time updates, a TV in the waiting room turns waiting time into an opportunity to connect, inform, and build trust.
Stay social, stay visible, and keep your patients engaged with Patient Lounge TV. So until next time, keep illuminating your practice to and captivate your patients with Patient Lounge TV.




